TL Jones has appointed Mike Lim as Head of Business Development and Marketing for TL Jones Asia Pacific.

Mike graduated from Monash University, Australia, with a degree in Commerce (Accounting and Finance), and later an MBA in Corporate Finance. He draws on 14 years’ experience in sales, marketing and business development, and enjoys extensive contacts with major elevator manufacturers in the Asia Pacific region.

Commenting on his new position, Mike said: “This is an exciting time to join TL Jones.  I have identified substantial market opportunities for the company and look forward to pursuing them.”

TL Jones has recently undergone significant internal reorganisation.  Based in Singapore, TL Jones Asia Pacific now houses a regional management team responsible for operations and trading throughout Asia Pacific and the Middle East, and a central marketing team for the whole organisation.

TL Jones Technologies, in Christchurch, New Zealand, and E-Motive Display, in Singapore, both accommodate trading, manufacturing and R&D capabilities.  TL Jones China, in Shanghai, holds trading and manufacturing facilities, while TL Jones India’s head office is located in Mumbai.

Although the company’s sales director works out of Singapore, TL Jones’ sales operation is highly decentralised and shared between 11 offices spread through New Zealand, Singapore, China, India, the USA, Japan and Dubai.